Services2023-06-29T11:37:06-04:00

Content Marketing Services

Managed services, white label, buy-a-blog, build your foundation

Tailored services for any sized business

Creative Content Services

Managed Services

Managed Content Marketing is more than just writing services. Access this managed service for SEO strategy, content creation, distribution, and industry knowledge.

Consider us your in-house content marketing agency. Offload SEO strategy, website content writing services, content distribution, and marketing headaches.

With managed writing services, you get:

  • Dedicated content team
  • Industry research
  • Content marketing strategy
  • Topic ideation
  • Keyword gap analysis
  • Data-driven content creation
  • Content distribution packages
  • Analytics and reporting
  • Regular consulting

Come ready with your marketing ideas and goals. We will help you build your content marketing foundation.

Content writing services for brands who want no fuss. Access a dedicated group of content writers and content editors, while managing your own strategy.

To access our writing services online, you provide:

  • Blog topics
  • SEO keywords
  • Topic direction

With this content writing service, you get:

  • Dedicated content team
  • High quality content every time
  • Budgets available based on word count

These article writing services are ideal for brands with a developed content strategy, generated blog topics, and strategic keywords.

AI Powered Content Strategy

Artificial Intelligence can make YOU the authority in your industry or niche.

This is not an AI writing tool. Leverage okwrite’s AI optimization tool to improve your content’s search performance and gain a unique advantage over your competition.

AI content optimization comes included in our Managed Services or it can be purchased to improve existing content.

With these creative content services, you get:

  • Access to MarketMuse software
  • Content optimization powered by machine learning
  • Predictive SEO analytics
  • Super-charged content writing services

With okwrite’s predictive writing services online, get informed content strategy for topical and domain authority.

White Label Content Marketing

Want to add blog writing services for your clients? Partner with a sophisticated content marketing agency for white label blog content. With okwrite’s white label services for agencies, provide content marketing and level up your product offerings.

White label content creation comes with:

  • Marketing consulting
  • White label communication
  • White label content delivery
  • Everything in the Managed Service option
  • Easy-to-understand client blog tracking
  • Client management

Our white label content marketing is an add-on to our managed blog writing services. And still, you get educational, authoritative, data-driven written content that perfectly meets the needs of clients.

Camille
Team Lead
Content Strategists

Level Up Your Marketing Campaign

2022-09-16T15:40:50-04:00
accelevents

Using Content to Pivot During A Pandemic

The 2020 COVID-19 pandemic affected many brands and industries in many different ways. The events industry worldwide was forced to shift from physical, in-person events to a virtual or hybrid event format.

2022-09-20T09:40:26-04:00
softactivity

Winning SERPs One Blog Post at a Time

The 2020 COVID-19 pandemic affected many brands and industries in many different ways. The events industry worldwide was forced to shift from physical, in-person events to a virtual or hybrid event format.

2022-09-16T15:40:50-04:00
accelevents

Using Content to Pivot During A Pandemic

The 2020 COVID-19 pandemic affected many brands and industries in many different ways. The events industry worldwide was forced to shift from physical, in-person events to a virtual or hybrid event format.

2022-09-20T09:40:26-04:00
softactivity

Winning SERPs One Blog Post at a Time

The 2020 COVID-19 pandemic affected many brands and industries in many different ways. The events industry worldwide was forced to shift from physical, in-person events to a virtual or hybrid event format.

Services Frequently Asked Questions

What is authoritative content?2023-11-07T11:05:53-05:00

Authoritative content is unique content that informs the reader, demonstrates subject expertise, and provides the right level of depth for the target audience.

What is authoritative can be relevant depending on a number of factors. In particular, the ever-changing search algorithms also impact this definition.

If you’re aiming for authoritative content as a business doing content marketing (as you should), then it’s important to know your audience, firmly establish your content goals, and provide highly-researched, well-written content. According to Google, expertiseauthoritativeness, and trust are three essential factors in how their algorithm ranks content. Therefore, when writing content with authority, you should consider these three factors to be extremely important.

Example of authoritative content go beyond blogs. They also include tutorials, instructables, buyer guides, videos, and more. Learn more at our blog.

What is a thought leadership strategy?2023-06-27T10:53:53-04:00

Thought leadership refers to a position of authority and expertise in a particular industry, field, or subject matter. Once an individual or organization has obtained a position of thought leadership, then they are recognized as knowledgable, innovative, and influential within their industry. They typically produce information, insights, and guidance that is trusted and highly regarded. 

Thought leaders typically push the envelope in good ways when it comes to their industry trends and best practices. They possess strong expertise and knowledge in their field, originality, credibility, trustworthiness, and a strong network. In order to build a thought leader strategy, businesses or individuals need to develop their original goal, set KPIs, develop the content plan and content, and distribute that strategy out into the world.

A thought leadership strategy may include:

  • A comprehensive digital marketing and content marketing strategy
  • Topics of interest within the field
  • Strong research background
  • Public relations and media appointments
  • Speaking engagements and strong networking events

Content marketing can be used to boost a thought leadership strategy by showcasing a backlog of knowledge and insights on a business blog. We talk about the benefits of thought leadership on our blog.

What is brand awareness strategy?2023-06-27T10:48:31-04:00

Brand awareness strategy refers to the set of planned actions and tactics implemented to increase the recognition of its brand among its target audience or beyond that. The goal of brand awareness strategies is to enhance the visibility, recall, and perception of the brand in the minds of consumers.

  • Characteristics of brand awareness include:
  • Developing consistent brand identity
  • Developing marketing campaigns geared toward this goal across multiple marketing channels
  • A strong presence on videos, social media, and at speaking engagements
  • Marketing tactics that leverage the brand awareness messaging
  • Strong public relations or media coverage
  • Selective brand partnerships or collaboration

A well-thought-out brand awareness strategy also focuses on engaging with its customers or audiences to ensure that its hitting the mark. It also sets up reporting and analytics to analyze the key performance indicators (KPIs) of the campaign. We talk in depth about how to build brand awareness through content marketing.

How do you use AI in your content marketing services?2023-06-27T10:29:01-04:00

It’s no surprise to us that the rise of AI tools have developed greatly in the last few years and are used widely in content marketing. While they are useful, there are some limitations to them. So, we thought we’d clear the air and answer the daring question: how do you use AI in your content marketing services?

There are several ways that AI can be used in content marketing. They include:

  • Big data anlytics
  • AI chatbots
  • Task automation and customer success
  • Writing
  • SEO keyword research
  • Content optimization
  • Content maintenance
  • Grammar and proofreading

The most useful AI tools for content marketing are involved in task automation, customer management, and content management.

So, no. We do not use AI for writing.

We have tested some AI powered software for optimization and strategy. This is software that uses natural language programming to identify potential keyword phrases related to the primary keyword. We also use Grammarly as a 4th set of eyes to help us catch grammar errors to make sure your content is ready to be published.

Do you really provide a content marketing managed service?2023-06-27T10:25:15-04:00

Yep. We’re proud of our managed service product, which allows businesses small and large to offload the stress that could come with managing a full content marketing campaign. While our packages vary, they mostly include:

  • A dedicated content team
  • A dedicated strategy editor
  • SEO keyword research
  • SEO-backed topic creation
  • Content planning and strategy
  • Full content creation by experienced writers
  • Multiple editorial iterations
  • Analytics
  • Value add-ons, such as distribution and reporting

​​Say goodbye to word count, topic gen, keyword research, and headaches with our Content Marketing Managed Service (CMMS).

okwrite CMMS is a hands-off approach to content marketing. It’s designed for brands who know they need content, but don’t fully understand the how’s and why’s or don’t have the time.

Our  okwrite Strategy Managers provides clients with years of experience conduct extensive interviews, market research, and planning to help you identify:

  • Content market gaps
  • Best long-tail keywords
  • Quarterly topic generation and approval
  • Market and competitor analysis
  • Audience and tone
  • Content marketing business objectives

With the information we acquire through onboarding, we are able to identify which topics the client should be writing for and why they should be writing those topics.

Take advantage of our industry experience and expertise to supercharge your online marketing.

What is the word count of our pay-per-blog service?2023-06-27T12:02:19-04:00

Our pay per blog service allows customers to purchase a blog by word count. This is similar to the self-service model which allows customers to customize their marketing campaign. When purchasing a blog, the customer submits the title of the blog, SEO parameters like the keyword, and other details like links and headers, and then they choose the length.

Naturally, these blogs are more affordable since the strategy is offloaded. Here’s how we break down that word count:

Word CountPrice (USD)
600-1000$95
1000-1400$150
1400-1800$175
1800-2200$225
2200-2600$275
2600-3000$350
3000+custom

 

Enjoy all the benefits of working with a powerful content team without the headaches and large monthly commitments but pay only when you need the content.

  • Authoritative, educational, well-researched, search-optimized blog posts.
  • English writers and editors, all with a minimum of a bachelor’s degree.
  • Super simple and affordable pricing. No hidden fees, upsells, or contracts.
  • Unique blog posts are written specifically for you, never outsourced or from a library.

With our pay per blog service, you’ll get:

  • 1 Dedicated Content Editor
  • 2-3 Consistent Writers
  • At least 2 Rounds of Revisions
  • A Custom Blog Style Guide
  • Custom Writer’s Brief

You’ll get the highest quality writing even when you “just” buy a blog. Even if you think your content goals are hard to hit, our team takes the time to research your unique needs and provide you with reliable, authoritative, and evergreen content.

How much does a blog cost?2023-06-27T10:16:38-04:00

As a content marketing company, we are regularly asked how much does a blog cost?

Estimating blog costs can vary on a number of factors, such as the writing company you hire, whether you’re choosing the blog topics or developing the strategy, the editor, and the writing style or topic.

Industry standards estimate that a 500 word blog can range from $25 to $150 to $300 words, and much more. However, it can be difficult to ascertain averages based on general settings online, as they don’t detail the specifics like the calibre writer, the topic, or the strategy involved.

If you’re trying to figure out what is acceptable to pay for a blog, ask yourself these questions:

  • Can you reproduce the quality yourself?
  • What is the value of the time spent crafting the content?
  • Is there another marketing strategy involved like a digital ads campaign?
  • How much ROI can a blog generate for you?

These are all valid questions which help you identify the right price point for your blog costs. If you have a website and are ready to invest in a reliable, long-term content marketing campaign, then ask yourself these questions when searching for the right freelance writer or content marketing agency.

What is a case study?2023-06-27T10:11:01-04:00

In a business context, case studies are often used to showcase successful projects or initiatives, highlighting the benefits of a particular product, service, or strategy. Case studies can be presented in various formats, such as written reports, videos, or presentations.

It typically includes an in-depth examination of a specific case or scenario, including the background, key issues, and outcomes. They often involve qualitative research methods, such as interviews, observations, and document analysis, and can provide insights into complex problems and how they were addressed or resolved. 

Case studies can be useful for businesses to help educate potential customers on the ways that they can solve problems as well as offering an alternative way to showcase positive customer experiences. You can view a few examples here

What is a white paper?2023-06-27T09:46:03-04:00

A white paper is a comprehensive report or guide that provides information and insights into a particular topic or issue. White papers can be used to provide in-depth analysis and insights on a particular topic or issue, allowing businesses to position themselves as thought leaders in their industry.

Overall, a white paper is used to educate readers and present solutions to complex problems or challenges in a particular industry or field. They are typically longer than other types of marketing content, such as blog posts or articles, but more importantly they contain very detailed research, analysis and technical information. They might be more concise to provide more complicated information concisely. 

White papers can be used in various ways, such as to generate leads, establish thought leadership, or to educate prospects about a particular product, service, or technology. They are often used in industries such as technology, finance, and healthcare, where detailed information and insights are important for decision-making.

What is a marketing ebook?2023-06-27T09:42:50-04:00

Marketing eBooks serve as a powerful tool to educate, engage, and attract potential customers, while also establishing the author as an authoritative source in the marketing field. eBooks can be used for marketing purposes as a great way to bring in leads or generate sales.

A marketing eBook is designed to provide valuable information, insights, and advice to readers who are interested in enhancing their marketing knowledge and skills. It is typically longer than a standard blog but not a 400 page novel. Businesses, marketing professionals, or industry experts can author one as a lead generation tool.

Well-written eBooks will have the following characteristics:

  • An interesting topic that is timely and pertinent to the audience
  • Content written in-depth and well-researched
  • Valuable to the readers
  • Written with experience and research to build authority for the brand
  • Shared in smart ways as to be a lead generation tool

When creating an eBook for this purpose, it’s important to consider the marketing strategy. Choosing the right topic, writing in style suitable for the target audience, and following a clear outline will help the book be well-received and useful. Consider incorporating visuals and graphics and including only well-researched, accurate, and up-to-date information.

Is SEO included in okwrite’s Content Marketing Managed Services?2023-06-27T12:01:24-04:00

Yes, basic SEO content development is involved in our managed services product. This ensures that your content stands a chance in the highly competitive market.

Can I just buy a blog?2023-06-15T12:33:31-04:00

Yup, okwrite’s okgrow service is a pay-per-blog service. So while you can buy any of the blogs through okgrow, we still keep simple pricing (no haggling or trying save money getting a “bad” writer). The difference with okgrow is that you provide the topic, direction, and access to our team is downsized.

What other marketing services do you provide?2023-06-15T12:33:31-04:00

We’re #1 in content marketing, but we provide premium SEO services, including content optimization, SEO-informed strategy, data and analytics, reporting, technical audits, and more. We also can support new website design/development/maintenance, social media marketing, and email marketing support.