okwrite produces powerful, educational, authoritative content and inbound marketing services for B2B and B2C business of all sizes who wish to grow their content marketing channel and develop it into a thriving lead generation platform.
Your buyer’s journey has changed.
Now, 47% of buyers view 3-5 pieces of content before even engaging with a sales rep.
Marketers that blog get 67% more leads than those that do not (according to a hubspot survey of 3500 companies).
The traditional methods of lead generation are simply not as efficient or cost-effective as blogging for B2X marketers.
Inbound leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate.
At the heart of blogging, lies three primary goals
- Getting discovered by search engines.
- Educating your potential leads
- And capturing the right audience at the right time.
High-quality, educational, authoritative blog content that’s keyword focused, optimized for search engines and aligns with your customers’ journey, will help you get discovered by more qualified individuals who are ready and prepared to purchase.
Success with content marketing rarely happens by accident. The best content starts with the best plan and the best writers.
okwrite understands that companies have to make blogging a priority if they want to achieve the best results.