You need traffic to your ecommerce store. Scheduled, targeted, intelligent blogging generates this traffic.
Everybody gets the first part, but surprisingly few ecommerce brands understand the second part – but those who do, reap the rewards.
Publishing the right content at the right time drives more qualified traffic to your ecommerce store.
Content marketing for ecommerce gives your brand the opportunity to tell a story. Stories that convert visitors into customers and increases engagement on both social media and traditional media platforms.
The power of content marketing for ecommerce is a channel often ignored by both store owners and marketers.
okwrite content marketing starts from the beginning and builds a solid content foundation to lower cost of acquisition, improve customer lifetime value and grow a brand for the long-term.
Standing out from the competition is more challenging than ever. Publishing a quick 500-word blog post on a generic subject that your prospective customers may, or may not, care about will not do you any favors.
So, how DO you get your content in-front of more customers and stand out in such a crowded marketplace?