Craft breweries and content marketing are like a match made in heaven. But as a business owner it can be difficult to get this started. Consider these simple content marketing strategies that you can start today.
The hub and spoke content strategy is a targeted and effective form of inbound marketing that gets your quality content out to your audience. See how to jumpstart your Hub and Spoke Content Strategy!
Craft breweries have a unique market pull, and can utilize the power of a story for their marketing tactics, content marketing is the perfect fit for the industry.
With the range of technology that marketers can use for both content marketing and generating new content ideas, it’s no surprise that content generation itself can and would benefit from the use of Artificial Intelligence (AI).
In order to avoid sinking like a stone in the SERPs, let’s see how this new algorithm affects SEO and content marketing and how you can make it work for you.
Over the past few months, the okwrite team has been delving into all the ways that our content is being read in terms of search engine optimization (SEO), particularly in regard to Google’s BERT rollout.
You may have heard of empathetic content marketing — a form of marketing that appeals to consumer emotions and experiences. But it is right for you? And should you be using it as a marketing tactic?
Now that BERT is out and running amuck in our lives, many SEO-ers and content marketers are trying to re-define marketing deliverables around BERT.
What is content marketing is, why it is important, and a checklist for your marketing team to consider when developing your content marketing strategy.
Creating informative and relevant content might find itself buried on all social channels if it is pushed out at the wrong time.
It’s important to post your content at relevant times to get ahead of the curve. Let’s try to break down when the best times to publish your content