If you’re a business that understands that content marketing is essential and you’ve already developed a content marketing strategy, then hiring writers seems like the next logical step. Companies globally can help you pick a high-quality writer and work with you to take your content marketing strategy from vision to reality.
In deciding between content marketing services, you may have recognized that hiring the writers and the right company for your needs is no easy feat. Some businesses make you choose from a pool of lower-quality writers to fit your budget.
Hiring a writer for your web copy or your blog should not be difficult.
If you’re trying to find a content marketing writer and are debating between standard services like Scripted and us, then you may be surprised as to how our services can help you.
To help you out, we’ve detailed the offerings from okgrow and Scripted and compared the two. Read on to learn more!
Scripted is a freelance writer for hire service that allows businesses to hire contractors for blog posts, email newsletters, website copy, and social media.
The content creation is always customized for each client, which reduces the need for businesses to check for plagiarism, ensuring that their content is truly unique and won’t be flagged as duplicate content.
The process for enlisting Scripted’s services is simple. A client simply needs to join the platform. This grants the company access to thousands of expert freelancers and the first month is always free so that the brand can experience the writers, team, and platform worry-free.
After joining, the brand will submit an order. To do so, you create a project and then fill in the tool so that the freelancer knows the content topic. Projects can be listed as invite-only so that you know that you are getting specific content writer proposals.
Once your project is posted, then freelance writers review the project at their leisure and submit a proposal if interesting.
In this stage, you’ll have freelancers marketing their services to you so that you can vet the proposals and find a freelancer that fits your needs. Once you decide on a freelancer and agree on a contract, they get to work. You’ll soon receive a first draft, which you can review and request edits right on the platform.
Advantages of Scripted
The concept of Scripted is relatively straightforward. Those who want to access Scripted’s content writer back-end would join the platform and subscribe (after the first month free).
From there, you can submit projects and hire freelancers on a project-by-project basis. This gives the user a lot of control in the hiring process, and you can see the writer you are working with.
okgrow is a blog-by-request service. Through a simple platform, users can request blog topics on an as-needed basis. To access okgrow’s services, you’ll need to create an account and pay the monthly subscription. You then pay for blogs as you request them.
okgrow was designed to simplify the blog ordering process. If a brand already has an existing content marketing strategy and wants to outsource the blog production process, then okgrow is a great fit for that.
okgrow does not require a business to hire a freelance as the okgrow team does that for the business. Content strategists work on the back-end to line up the content requested with a skilled expert writer.
As a business, you don’t need to go through and hire freelancers or sift through thousands of proposals. Instead, you have a team working for you to hand-pick your writer, edit the content, and align it to your designated strategy.
Once completed, the content sent to you is ready to be published.
Advantages of okgrow
okgrow simplifies the process of hiring single blogs or individual monthly blogs for when a strategy is already created.
okgrow’s pricing is also extremely simple. Businesses pay for access to the platform and then choose the blog length. This will determine the price of the project.
All freelancers are priced the same, and typical add-ins, like linking and SEO writing, are already included in the price of that blog.
Scripted vs. okgrow
When deciding between a service like okgrow and Scripted, there are some key differentiators. It’s important to note that Scripted is essentially a freelancer service. Once you have access to the back-end, you still have to go through and choose the freelancer that you think best fits your project. This can take a lot of time and effort.
Comparatively, okgrow hand-picks your content team, including the writer, editor, and content strategists, for you, and you don’t have to handle negotiating prices or proposals. All users through okgrow play a similar price (whether it is for an individual user or a partner with multiple sites) and then only pay for the blogs as you need them.
When comparing the two services, it is easy to see that Scripted might mean a lot more work for the brand that wants to use its services. If you don’t want to weed through proposals to try to find a writer that works for you, you shouldn’t have to. There are many negatives to choosing freelance work as well, including difficulty in verifying their skill level and contract disputes.
With a service like okgrow, you can avoid this headache because you are getting verified and highly skilled writers every time. See today how a blog through okgrow can change your content marketing strategy for good!